The Ferragamo Museum dedicates an exhibition to green fashion, covering everything from clothing to footwear.

La sostenibilità è la mission del settore moda, ormai condivisa da tutta la filiera attraverso collezioni, ricerche, convegni e progetti espositivi.
Sustainability has become the mission of the fashion industry with the whole sector rethinking its collections, research, conventions and exhibitions.
Following the commitment of its founder, who experimented with natural, recyclable and innovative materials, the Salvatore Ferragamo Museum in Florence opened the “Sustainable Thinking” exhibition in April (open until 8th March 2020), offering food for thought about the need to pay more attention to the environment.

The exhibition displays works by artists and international fashion designers presenting their interpretation on the topic with organic materials and the creative reuse of others. The starting point is the research Ferragamo conducted in the 1920s into materials like hemp, cellophane and fish skin, exhibited with the original footwear created between the 1930s and 1950s.

Prior to the inauguration of the exhibition was the Symposium entitled “A conversation about sustainability and the future of fashion” held in Salone De’ Cinquecento in Palazzo Vecchio. The most prestigious universities and fashion and design schools participated, in addition to big names from the world of fashion, art and architecture.