The new range of shoes is designed by Ikeda & Matsuzaki for Fratelli Borgioli
What happens when a historic Italian producer of men’s footwear dating back to 1946, Fratelli Borgioli, and two Japanese designers with a passion for Made in Italy, Yuko Matzuzaki and Ikeda Masaharu, meet? The result is a range of shoes whose very name is a declaration of intent. Seishou means “unison” and therefore the union of strengths and skills, a blend of impeccable craftsmanship, authenticity and modern Japanese style. The experience of two designers, Ikeda & Matsuzaki, has given rise to a few classic models like lace-ups and loafers, inspired by comfort and a formal elegance that transcends seasons. The stylists explain how “Shoes are made using complex techniques which few shoes manufacturers today know how to apply, like soles milled on a last and the blake construction with channel”. The Fratelli Borgioli heritage spans 7 decades and in the words of its CEO, Urbano Borgioli: “this range reflects our tradition and high quality artisanship, enabling us to diversify our production by putting an international spin on it”.
Seishou will be launched on 16th December and is available on the website www.fratelliborgioli.com/shop, at multibrand stores and at the new Casa Borgioli store, located on the premises of the old factory in Vinci, Tuscany.