The catwalk and the award ceremony at Micam in September
[On the cover: models by Kate Burton, winner of the 2021 edition]
Twenty-eight editions (this milestone was reached with the 2022 event) of The Fashion Award by Mittelmoda’s international lab demonstrate the constant commitment of the organisers in the search, selection, and enhancement of new international talents in the fashion sector – supporting them with cash prizes made available by the main institutions of the Italian supply chain. In fact, in addition to the two prizes for innovation and creativity, respectively of €10,000 (offered by the Italian Textile Foundation together with Confindustria Moda) and of €5,000 (offered by the National Chamber of Italian Fashion), there are also six sector-specific awards for shoes, made available by Micam Milano, for accessories and eyewear by Mido, for fabrics and materials offered by MilanoUnica, men’s and women’s collections by Sistema Moda Italia, for the best seasonless collection sponsored by TheOneMilano, and – for the first time – also a prize for Italian Leather with the collaboration of Unic. Other “special prizes” are awarded by Lectra, the Friends of Andreas Schmeidler Association, and Asahi Kasei. The final fashion show with the 25 finalists chosen by the commission and the relative award ceremonies will take place on the 19th of September during Micam Milano at the Rho Fiera exhibition centre.