Naturino’s new project to personalise sneakers.
Matching shoes, yes, but they come personalised with a name, with initials or with sentences.
This is the new “You&Me” (Tu&Io) by Naturino project, an evolution and irresistible version of the concept of ‘mini me’, which is so cool at the moment among American celebs.
To consolidate a bond and a unique sense of complicity between parents and children, the Marche-based brand offers a customisable sneaker with the addition of a name, a special date or symbols such as stars, hearts, arrows, or a hashtag.
A single essential model, in total white and with a box sole, with variants available with laces or Velcro, that can be ordered online, choosing between silver, fuchsia and black Lurex finishes for women or royal blue, red and black for men, with laces and writing included.
The sizes go from 19 to 46 and delivery times are in the range of 2-3 weeks from the time of order.
The service is already available online and, as of next Spring, it will also be available at selected dealers.